Will Freeman

Articles by Will
COVID-19 and the Game Industry: News Round-up [UPDATED 7th April]
[LATEST UPDATE: 3rd April] As the COVID-19 novel coronavirus continues its spread and has hit pandemic level, there has been a growing impact on the game industry. The game sector's problems, of course, are trivial compared to the millions impacted and [...]
ChinaConsoleDeveloperesportsGamingMicrosoftMobileNintendoNorth AmericaPublisherSonyTencentUncategorizedUSAVR
Epic Games Launches New 'Developer-First' Publishing Model
Fortnite outfit Epic Games has launched a new multi-platform publishing initiative that promises to be 'developer-first' in its make-up and delivery. A number of high-profile game studios are already on board with the Epic Games Publishing effort, with Playdead, Remedy Entertainment [...]
App StoresAudienceConsoleCreativeDeveloperGamingMobileOpinionPCPlayersPublisherUncategorized
Jacki Vause on How to Publish Successfully in China
In this special exclusive contributed piece, Dimoso CEO Jacki Vause considers the fine art of publishing mobile games to China. Vause is a widely respected veteran of the tech, mobile and PR space, has been named one of PCR's Top-30 [...]
AgencyAnalyticsApp StoresAppleAudienceChinaDeveloperesportsGovernmentHyper CasualMarketingMobileMonetisationOpinionPlayersRegulationTechnologyUncategorizedUser Acquisition
Inside the Digital Services Tax
As part of the recent UK budget, the government confirmed that it is pressing ahead with its somewhat controversial Digital Services Tax. As reported by the Financial times, the UK plans to raise £500m a year by applying the tax primarily [...]
AdvertiserAdvertisingGovernmentMonetisationNorth AmericaRegulationSocial MediaTechnologyUncategorizedUS
Earplay, deltaDNA and the Rising Opportunity of 'Voice-First' Interactive Audio
Audio-first and audio-only games have to-date offered a fascinating micro niche within the gaming medium. In the late 1990s the visionary musician and game designer Kenji Eno released a game with very few visuals at all for the Sega Saturn and [...]
AnalyticsAudioCreativeDeveloperGamingHyper CasualInterviewMobileMonetisationPartnershipPlayersTechnologyUncategorizedUser Acquisition
Google Opens Playa Vista Stadia Studio; Esports Players League Completes USD$1m (£767k) Seed Round
TheGamingEconomy Daily Digest brings you the trending business stories in gaming. In today’s edition: Google opens Playa Vista Stadia studio; Esports Players League completes USD$1m seed round; and Phoenix Games acquires Studio Firefly. Google opens Playa Vista Stadia studio Google has opened [...]
Cloud gamingDeveloperesportsGamingGoogleM&APlayersStreamingTeamsTechnologyUncategorizedVenture Capital
Game Financial Reports Round-Up: Sony, Microsoft, Nintendo, Zynga, Activision Blizzard, Ubisoft, Take-Two and More
[LAST UPDATE: 28th February, 2020] The time of year has come when myriad gaming companies and other tech outfits are releasing their new financial reports, with the conventional Q4 financial quarter drawing to a close on the final day of 2019. The [...]
DeveloperFinancial ResultsMicrosoftNintendoPublisherSonyTeams
Google Rolls Out Hypercasual Platform; CD Projekt Now Europe's Second-Largest Game Company
TheGamingEconomy’s Daily Digest brings you the prevalent business stories in gaming. In today’s news: Google rolls out hypercasual platform for low spec devices and networks; CD Projekt now Europe's second-largest game company; and Oculus making 'significant headway' against HTC's VR [...]
APACAppleARAudienceChinaDeveloperGamingGoogleHyper CasualMobilePCPlayablesPublisherResearchTeamsUncategorizedVR
Arcades Are Dead; Long Live... Airport Gaming Lounges?
The classic video game arcade has almost become a trope for nostalgia. They appear across contemporary fiction as shorthand for a fondly remembered version of the 1970s and 1980s. The arcade's 'passing' is often lamented in tandem with warm, fuzzy memories [...]
AudienceConsoleesportsGamingMarketingMonetisationNintendoNorth AmericaOpinionPlayersUncategorizedUSAVR
Lessons to Learn From English Heritage's Ill-Conceived Swipe at Gaming
English Heritage yesterday found itself at the centre of something of a social media storm when it was noted that a recent marketing campaign by the history charity took a swipe at gaming. As highlighted in a tweet by Paul Kilduff-Taylor [...]
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