Mathew Broughton

Research Lead
Mat Broughton joined the ExchangeWire team in March 2019 as Editor. After a brief stint as editor at ExchangeWire's sister publication, TheGamingEconomy, Mat is now Research Lead at ExchangeWire, running creation, analysis and report production of ExchangeWire's suite of research products. Before joining the company he worked as a project manager working within the telecoms and travel marketing industries. Mat graduated from the University of Liverpool with an honours degree in Biological Sciences.Articles by Mathew
Homa Games Partners with IRL Team; Lootlocker Raises SEK2.4m
TheGamingEconomy’s Daily Digest brings you the prevalent business stories in gaming. In today’s news: Homa Games partners with IRL Team; LootLocker raises SEK2.4m (£201,000); and Paradox Interactive opens new Barcelona studio. Homa Games partners with IRL Team Homa Games has joined forces [...]
DeveloperDeveloper SoftwareEMEAInvestmentM&AMobileSeedServicesSpainTechnology
Zynga in Talks to Acquire Peak; NetEase to Raise up to USD$3bn;
TheGamingEconomy’s Daily Digest brings you the prevalent business stories in gaming. In today’s news: Zynga in talks to acquire Peak; NetEase to raise up to USD$3bn (£2.4bn); and Avalanche Studios Group to open new UK studio. Zynga in talks to acquire [...]
Bilibili to Raise USD$650m (£529m); Three Gates Acquires Majority Stake in Tivola Games
TheGamingEconomy’s Daily Digest brings you the prevalent business stories in gaming. In today’s news: Bilibili to raise USD$650m (£529m); Three Gates acquires majority stake in Tivola Games; and Kippo secures USD$2m (£1.6m) seed funding. Bilibili to raise USD$650m (£529m) Chinese streaming platform [...]
Nvidia GeForce NOW Pivots to Opt-In Model; Carry1st Raises USD$2.5m
TheGamingEconomy’s Daily Digest brings you the prevalent business stories in gaming. In today’s news: Nvidia GeForce NOW pivots to opt-in model; Carry1st raises USD$2.5m (£2.0m); and TeamSpeak partners with Activision Blizzard. Nvidia GeForce NOW pivots to opt-in model Nvidia have announced that [...]
Tencent to Invest CN¥500bn in Infrastructure; League of Legends Adds In-Game Banners
TheGamingEconomy’s Daily Digest brings you the prevalent business stories in gaming. In today’s news: Tencent to invest CN¥500bn (£57.0bn) in infrastructure; League of Legends adds in-game banners; and Renegades CEO fined USD$15,000 (£12,000) by FINRA. Tencent to invest CN¥500bn (£57.0bn) in [...]
Tencent Becomes Largest Shareholder in Marvelous; We Are Nations Launches Nations Ventures
TheGamingEconomy’s Daily Digest brings you the prevalent business stories in gaming. In today’s news: Tencent becomes largest shareholder in Marvelous; We Are Nations launches Nations Ventures; and IGDA launches global indie collective. Tencent becomes largest shareholder in Marvelous Tencent Holdings Ltd. is [...]
The Evaluation of Self-Service Mobile DSPs
In this exclusive article for TheGamingEconomy, Mathias Würdemann (pictured below), Senior Online Marketing Manager at InnoGames, details the criteria and selection process the studio uses when selecting a self-service demand-side platform (DSP) to run its mobile campaigns. Programmatic advertising has been [...]
Magic Leap Raises USD$350m; McLaren Racing Partners with Veloce Esports
TheGamingEconomy’s Daily Digest brings you the prevalent business stories in gaming. In today’s news: Magic Leap raises USD$350m (£286m); McLaren Racing partners with Veloce Esports; and MyGamez closes funding round. Magic Leap raises USD$350m (£286m) Magic Leap has raised USD$350m (£286m) from [...]
ARBrands and Brand PartnershipsChinaesportsInvestmentPublisherVR
Take-Two Posts Record Q4 Financials; Tencent Acquires System Shock 3 Licence
TheGamingEconomy’s Daily Digest brings you the prevalent business stories in gaming. In today’s news: Take-Two posts record Q4 financials; Tencent acquires System Shock 3 licence; and G2A settles USD$40,000 (£32,600) key sales dispute. Take-Two posts record Q4 financials Take-Two has posted company-record [...]
CD Projekt Now Most Valuable European Game Company; Amplifier Acquires DESTINYbit
TheGamingEconomy’s Daily Digest brings you the prevalent business stories in gaming. In today’s news: CD Projekt now most valuable European game company; Amplifier Game Invest acquires DESTINYbit; and AdInMo raises USD$500,000 (£408,000). CD Projekt now most valuable European game company Warsaw-based CD [...]
AdvertisingDeveloperEMEAInvestmentM&AProgrammaticPublisherRetail
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