TGE Index Investment Report - Q4 & Year-End 2020
Fortnite outfit Epic Games has launched a new multi-platform publishing initiative that promises to be 'developer-first' in its make-up and delivery. A number of high-profile game studios are already on board with the Epic Games Publishing effort, with Playdead, Remedy Entertainment [...]
CD Projekt Under Consumer Protection Scrutiny; Publicis Launches Dedicated Gaming Offering
TheGamingEconomy’s Daily Digest brings you the prevalent business stories in gaming. In today’s news: CD Projekt under consumer protection scrutiny; Publicis launches dedicated gaming offering; and Venatus hires seven amid 38% growth. CD Projekt under consumer protection scrutiny CD Projekt has fallen [...]
eUnited & Backstageplay Terminate Merger; Ignition Facility Founded
TheGamingEconomy’s Daily Digest brings you the prevalent business stories in gaming. In today’s news: eUnited and Backstageplay terminate merger agreement; Ignition Facility founded; and Light Brick Studio splits from Lego Group. eUnited and Backstageplay terminate merger agreement Los Angeles-based esports organisation eUnited [...]
Take-Two Interactive to Acquire Playdots for USD$192m; RektGlobal Buys Fearless Media
TheGamingEconomy’s Daily Digest brings you the prevalent business stories in gaming. In today’s news: Take-Two Interactive to acquire Playdots for USD$192m (£146m); RektGlobal buys Fearless Media; and first India-focused video games VC firm launches. Take-Two Interactive to acquire Playdots for USD$192m [...]
Logic Exclusively Signs with Twitch; Amber Merges with KaraOkulta
TheGamingEconomy’s Daily Digest brings you the prevalent business stories in gaming. In today’s news: Logic exclusively signs with Twitch; Amber merges with KaraOkulta; and executive changes at ESL. Logic exclusively signs with Twitch Rapper Logic has signed a deal, reportedly worth seven [...]
iPad Games Spend Hits Record Level; META Raises €1m (£870k)
TheGamingEconomy’s Daily Digest brings you the prevalent business stories in gaming. In today’s news: iPad games spend hits record level; META raises €1m (£870,000); and gaming social video surges. iPad games spend hits record level Consumer spend on iPad devices across all [...]
Jacki Vause on How to Publish Successfully in China
In this special exclusive contributed piece, Dimoso CEO Jacki Vause considers the fine art of publishing mobile games to China. Vause is a widely respected veteran of the tech, mobile and PR space, has been named one of PCR's Top-30 [...]
Make-Up Outfit Benefit Partners With Gen.G On Female Esports Branding Initiative
Esports organisation Gen.G has partnered with cosmetics specialist Benefit to deliver a an initiative targeting female gamers that will include a series of beauty routine videos staring women popular as streamers and players. The 'Game Face' video series continues Gen.G's apparent [...]
Facebook Acquires Cloud Gaming Outfit PlayGiga; Bidstack Secures £10m Agency Trade Deal
TheGamingEconomy Daily Digest brings you the trending business stories in gaming. In today’s edition: Facebook acquires cloud gaming outfit PlayGiga; Bidstack secures £10m Agency Trade Deal; and Call of Duty: Modern Warfare clears USD$1bn (£776.4m) in sales Facebook acquires cloud gaming [...]
How Advertising Shortcomings Shaved 17% Off Twitter's Share Price
Twitter isn't a gaming platform. The social network may have seen a major uptake in gaming engagement in recent months, but while the likes of Facebook, WeChat and Kakao Talk have become homes for hyper casual, the micro-blogging platform has not. Still, [...]
Humanity, Breadth & Institutional Sponsorship: Mike Murphy O'Reilly on the Evolving Brand Opportunities in Esports
For all its snowballing success, esports arguably has a perception problem. Say 'esports' to those both inside and beyond the worlds of games, brands, and marketing, and they will perhaps imagine something like a vast arena with sweeping spotlights passing over [...]
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