Mathew Broughton

Research Lead
Mat Broughton joined the ExchangeWire team in March 2019 as Editor. After a brief stint as editor at ExchangeWire's sister publication, TheGamingEconomy, Mat is now Research Lead at ExchangeWire, running creation, analysis and report production of ExchangeWire's suite of research products. Before joining the company he worked as a project manager working within the telecoms and travel marketing industries. Mat graduated from the University of Liverpool with an honours degree in Biological Sciences.Articles by Mathew
Facebook Gaming Increases Audience Share; China Launches Mental Health Initiative Targeting Gaming
TheGamingEconomy Daily Digest brings you the trending business stories in gaming. In today’s edition: Facebook Gaming increases audience share; China regulators launch mental health initiative targeting gaming; Pokemon GO generated USD$894m (£684m) in 2019; and Hamburg launches €2.08m (£1.77m) developer [...]
Twitch Falls Short of Ad Revenue Expectations; Steam Release Numbers Plateau
TheGamingEconomy Daily Digest brings you the trending business stories in gaming. In today’s edition: Twitch falls short of ad revenue expectations; Steam release numbers plateau; and PlayStation 5 Japanese release window to mirror Western markets. Twitch falls short of ad revenue [...]
CWA Launches Campaign for Video Game Unionisation; Square Enix Focusing on Cloud Gaming
TheGamingEconomy Daily Digest brings you the trending business stories in gaming. In today’s edition: CWA launches campaign for video game unionisation; Square Enix focusing on cloud gaming; and Anzu.io partners with Vivid Games. CWA launches campaign for video game unionisation The Communications [...]
Miniclip to Acquire Ilyon Games; New Switch Console Rumoured for Mid-2020
TheGamingEconomy Daily Digest brings you the trending business stories in gaming. In today’s edition: Miniclip to acquire Ilyon Games; new Switch console rumoured for mid-2020; and Tencent invests in Platinum Games. Miniclip to acquire Ilyon Games Tencent-owned Miniclip has reached an agreement [...]
Nintendo Open to Cloud Gaming; Only 2 New Releases in Best-Selling Steam Games of 2019
TheGamingEconomy Daily Digest brings you the trending business stories in gaming. In today’s edition: Nintendo open to cloud gaming; only two new releases in best-selling Steam Games of 2019; and 12 million subscribers forecast for Apple Arcade. Nintendo open to cloud [...]
Predictions 2020: In-Game Advertising
As the decade draws to a close, ExchangeWire has invited thought leaders from across the industry to share their predictions and insight into what 2020 will hold for the ad tech and martech industries. Under the spotlight today is in-game [...]
Predictions 2020: In-Game Advertising
As the decade draws to a close, ExchangeWire and TheGamingEconomy invited thought leaders from across the industry to share their predictions and insight into what 2020 will hold for the ad tech and martech industries. Under the spotlight today is [...]
Tencent Partners with NVIDIA for START; Nreal Files Magic Leap Counter Lawsuit
TheGamingEconomy Daily Digest brings you the trending business stories in gaming. In today’s edition: Tencent partners with NVIDIA for START; Nreal files Magic Leap counter lawsuit; and Rambler Media Group drops Twitch claim. Tencent partners with NVIDIA for START Tencent and NIVIDIA [...]
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