News
Tencent Becomes Largest Shareholder in Marvelous; We Are Nations Launches Nations Ventures
TheGamingEconomy’s Daily Digest brings you the prevalent business stories in gaming. In today’s news: Tencent becomes largest shareholder in Marvelous; We Are Nations launches Nations Ventures; and IGDA launches global indie collective. Tencent becomes largest shareholder in Marvelous Tencent Holdings Ltd. is [...]
The Evaluation of Self-Service Mobile DSPs
In this exclusive article for TheGamingEconomy, Mathias Würdemann (pictured below), Senior Online Marketing Manager at InnoGames, details the criteria and selection process the studio uses when selecting a self-service demand-side platform (DSP) to run its mobile campaigns. Programmatic advertising has been [...]
Magic Leap Raises USD$350m; McLaren Racing Partners with Veloce Esports
TheGamingEconomy’s Daily Digest brings you the prevalent business stories in gaming. In today’s news: Magic Leap raises USD$350m (£286m); McLaren Racing partners with Veloce Esports; and MyGamez closes funding round. Magic Leap raises USD$350m (£286m) Magic Leap has raised USD$350m (£286m) from [...]
Take-Two Posts Record Q4 Financials; Tencent Acquires System Shock 3 Licence
TheGamingEconomy’s Daily Digest brings you the prevalent business stories in gaming. In today’s news: Take-Two posts record Q4 financials; Tencent acquires System Shock 3 licence; and G2A settles USD$40,000 (£32,600) key sales dispute. Take-Two posts record Q4 financials Take-Two has posted company-record [...]
CD Projekt Now Most Valuable European Game Company; Amplifier Acquires DESTINYbit
TheGamingEconomy’s Daily Digest brings you the prevalent business stories in gaming. In today’s news: CD Projekt now most valuable European game company; Amplifier Game Invest acquires DESTINYbit; and AdInMo raises USD$500,000 (£408,000). CD Projekt now most valuable European game company Warsaw-based CD [...]
Baidu to Invest CN¥500m in Livestreaming; Respawn Opens Vancouver Studio
TheGamingEconomy’s Daily Digest brings you the prevalent business stories in gaming. In today’s news: Baidu to invest CN¥500m (£58m) in livestreaming; Respawn opens Vancouver studio; and T1 invests in Mobalytics. Baidu to invest CN¥500m (£58m) in livestreaming Baidu executives have announced that [...]
Keywords Raises £100m Acquisition Fund; Ubisoft Sues Apple & Google
TheGamingEconomy’s Daily Digest brings you the prevalent business stories in gaming. In today’s news: Keywords raises £100m acquisition fund; Ubisoft sues Apple and Google; and Tencent to establish North American AAA studio. Keywords raises £100m acquisition fund Keywords Studios has raised approximately [...]
AppLovin Acquires Machine Zone; BLAST Premier Raises €12.5m
TheGamingEconomy’s Daily Digest brings you the prevalent business stories in gaming. In today’s news: AppLovin acquires Machine Zone; BLAST Premier raises €12.5m (£11.1m); and Sumo Group purchases Lab42. AppLovin acquires Machine Zone Mobile games company AppLovin has announced that it has acquired [...]
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