TGE Index Investment Report - Q4 & Year-End 2020
In this monthly series, TheGamingEconomy takes an in-depth look at a sample of the 300 companies added to the TGE Index over the last month. In this edition: French development studio Dontnod Entertainment; AI voice assistant and marketing technology firm [...]
Snap Games details real-time multiplayer focus for hyper causal Snapchat games
As one of the dominant social platforms for teenage and young adult users, Snapchat is an obvious home for hyper casual instant games. That's something the platform's team are keenly aware of, it would seem, as a number of games have [...]
Google Teases Stadia Details; WeQ Acquires Booster Studios
TheGamingEconomy’s Daily Digest brings you the trending stories in gaming. In today's news: Google teases Stadia details; WeQ acquires Booster Studios; and BlueStacks launches SDK for developers to publish Android games to Steam. Google teases Stadia details Google has subtly announced it [...]
Next-Gen On-Device Mobile AI: What Is It & What Might It Mean for Game Ad Tech?
Tencent, Qualcomm, and Vivo recently announced a new partnership, with a view to refining game experiences by harnessing the potential of on-device mobile AI. We've all heard so much about AI in recent months that it's easy to assume any reference [...]
deltaDNA: Maturing Mobile Games Market Sends Revenues Soaring Off the Chart
In this contributed piece written exclusively for TheGamingEconomy, Mark Robinson, CEO of global game analytics and real-time marketing powerhouse deltaDNA, considers a shift in the balance of power in the mobile space that is seeing success democratised as investors return... The [...]
Analysis: Apple Unveils 'Arcade' Subscription Service
At this week's closely watched Apple event, the tech giant lifted the lid on a new video game subscription service by the name of 'Apple Arcade'. The service will launch with over 100 new and exclusive titles, serving mobile, desktop, and [...]
Discord's Gaming Store Bolstered by £118m Investment Round
The gaming-centric voice chat platform Discord has raised USD$150m (£118m) in a round of funding that may position it to rival Valve and Epic's efforts to dominate video game distribution platforms. The new round of funding, led by investment group Greenoaks [...]
In-App Ad Revenues Muscling Out In-App Purchasing in Casual Mobile Games
A new report from mobile attribution and marketing analytics specialist AppsFlyer highlights the fact that, throughout 2018, in-app advertising (IAA) has gradually replaced in-app purchasing (IAP) as the key revenue driver for casual mobile games. Historically, IAP has powered the soaring [...]
Many Indie Game Developers Lack Resources to Monetise Apps: Q&A with Rafael Vivas, Lion Studios
Opportunity in the hyper-casual gaming space is burgeoning. Independent game developers need support in many areas to be able to maximise this opportunity. For this reason, AppLovin recently announced the launch of Lion Studios – a media devision to help indie [...]
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