TGE Index Investment Report - Q4 & Year-End 2020
It's easy to feel instinctively optimistic about in-game advertising. In recent years there's been a powerful sense that in-game ads aren't simply an increasingly valuable means of income for developers and publishers; perhaps they're now understood and embraced by more consumers [...]
Apple and Valve Rumoured to be Partnering on AR Headset
Apple is rumoured to be working with game outfit Valve on an augmented reality headset that may be due for release next year. Citing industry sources, DigiTimes points to late 2020 as the earliest reasonable debut for unnamed headset, and identifies [...]
Why All Brands Should Consider Mobile Advertising Within Esports
In this exclusive article for ExchangeWire and TheGamingEconomy, James Anderson (pictured below), business director at Publicis Sport and Entertainment, discusses how mobile esports has evolved from humble beginnings, and why the time is right for advertisers to invest in the [...]
Alberta Game Dev Tax Credits Withdrawn After Single Year (and a Brief History of Video Game Tax Relief)
Video game tax credits have been withdrawn in the Canadian province of Alberta after just one year. Tax credits - also known as tax breaks - have existed in the game industry for many years, but have in recent months come [...]
MTG to Review Gaming Portfolio; 22 Million App Reviews Removed from Apple App Store
TheGamingEconomy Daily Digest brings you the trending business stories in gaming. In today’s edition: MTG to review gaming portfolio; 22 million app reviews removed from Apple App Store; and Capcom profit increases by 33.2%. MTG to review gaming portfolio Modern Times Group [...]
Insufficient Evidence for Clinical 'Gaming Disorder', Says Oxford Internet Institute
A new study by the Oxford Internet Institute has concluded that individuals that carry dysfunctional gaming habits are likely to be demonstrating underlying frustrations and wider psychosocial functioning issues, over a 'gaming disorder' in isolation. Furthermore, the study found no evidence [...]
Interview: Fyber's Offer Yehudai Talks Programmatic, Subscriptions and Getting In-Game Ads Right
Earlier this year mobile monetisation platform outfit Fyber launched a significantly reworked version of its Fyber FairBid technology, having celebrated 10 years in business in the previous months. But what have the team learned about the changing in-game advertising landscape over [...]
Analysis: What This Week Taught Us About the PlayStation 5
After making a few whispers earlier this year, Sony has finally given the world a chance to peak under the partially lifted lid that covers the in-development PlayStation 5. And, yes, it's officially called the 'PlayStation 5'. That won't come as [...]
Cloud Gaming has Incredible Disruptive Potential, and 5G is the Key to Unlocking it
In this special contributed piece Erick Fang, CEO of AI-driven ad platform Mintegral, explores the opportunity and challenges around cloud gaming. And as the release of Google Stadia nears, he considers how the roll-out of 5G will found any potential... March’s [...]
Sumo Group Welcomes New Chairman, Posts Half-Year Financials; Sony Selling Hardware and Games Direct to Consumer
TheGamingEconomy Daily Digest brings you the trending business stories in gaming. In today’s edition: Sumo Group Welcomes New Chairman, Posts Half-Year Profits; Sony Selling Hardware and Games Direct to Consumer; Improbable Acquires The Multiplayer Guys. Sumo Group Welcomes New Chairman, Posts [...]
Switch Lite Sales Predictions Trigger Nintendo Stock Drop; Manticore Games Secures USD$30m (£24.1m) for Accessible Dev Tech
TheGamingEconomy Daily Digest brings you the trending business stories in gaming. In today’s edition: Switch Lite Sales Predictions Trigger Nintendo Stock Drop; Manticore Games Secures USD$30m (£24.1m) for Accessible Dev Tech; Nintendo Debuts Mario Kart Mobile Subscription Service Switch Lite Sales [...]
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