Late last year mobile marketing platform AppLovin acquired in-app bidding start-up MAX. The AppLovin team has since built out the MAX platform, and integrated the real-time mobile header bidding solution into its wider ecosystem. Now MAX has had a little time [...]

TheGamingEconomy Daily Digest brings you the trending business stories in gaming. In today’s edition: Amazon planning 2020 cloud gaming launch; Nazara to invest USD$20m (£15.5m) in startups; and the top 1% of mobile game publishers generate 82% of total downloads. Amazon [...]

TheGamingEconomy Daily Digest brings you the trending business stories in gaming. In today’s edition: NetEase revenue up 11.2%; Dream Games raises USD$7.5m (£5.8m); and Mythical Games secures USD$19m (£14.7m) in funding. NetEase revenue up 11.2% Chinese internet and online games provider NetEase [...]

TheGamingEconomy Daily Digest brings you the trending business stories in gaming. In today’s edition: App Store paid game revenue at all-time low; German Bundestag approves €50m (£42.8m) games funding; and Proletariat raises USD$20m (£15.5m) in Series C funding. App Store paid [...]

Following the completion of a USD$6.8m (£5.26m) funding round earlier in November, TheGamingEconomy spoke with Chris Buckner, co-founder and CEO of Mainline, to discuss the future of the collegiate esports market, and how its growth will carry through to the [...]

TheGamingEconomy Daily Digest brings you the trending business stories in gaming. In today’s edition: Netflix hesitant to enter gaming; Epic acquires Quixel; and Hitmarker raises £200,000. Netflix hesitant to enter gaming Netflix CEO Reed Hastings has reiterated that the video streaming giant [...]

TheGamingEconomy Daily Digest brings you the trending business stories in gaming. In today’s edition: G5 Games' USD$45.80 (£35.55) MAGRPPU; eFuse raises USD$1.4m (£1.1m) for esports platform; Supercell closing Rush Wars G5 Games reports USD$45.80 (£35.55) average monthly gross revenue per paying [...]

TheGamingEconomy Daily Digest brings you the trending business stories in gaming. In today’s edition: Microsoft gaming revenue declines by 7%; Sumo Digital opens North West studio; and Tencent becomes majority shareholder of Supercell. Microsoft gaming revenue declines by 7% Microsoft results from [...]

TheGamingEconomy Daily Digest brings you the trending business stories in gaming. In today’s edition: Nicecatus.gg raises USD$5.5m (£4.3m); GameGroove Capital launches USD$6m (£4.6m) investment fund; and Gameloft partners with TIM to develop mobile subscription platform. Nicecactus.gg raises USD$5.5m (£4.3m) France-based Nicecactus.gg, formerly [...]

TheGamingEconomy Daily Digest brings you the trending business stories in gaming. In today’s edition: THQ Nordic expands into Japan; MadBox raises USD$16.5m (£12.7m); and former Zynga CMO Doug Scott joins Twitch. THQ Nordic expands into Japan THQ Nordic has formally incorporated THQ [...]