TGE Index Investment Report - Q4 & Year-End 2020
Mobile monetisation and marketing outfit ironSource has unveiled its new ROAS Optimizer platform, which offers users a means to monitor the return on advertising spend (ROAS). Only last week, we saw how advertising is increasingly valuable to casual mobile game revenues. But [...]
EG7 to Acquire Daybreak Games; Bigger Games Raises USD$6m
TheGamingEconomy’s Daily Digest brings you the prevalent business stories in gaming. In today’s news: EG7 to acquire Daybreak Games; Bigger Games raises USD$6m (£4m); and Krafton completes PUBG consolidation. EG7 to acquire Daybreak Games Stockholm-based video game holding company Enad Global 7 [...]
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